BRAND-DRIVEN SALES GROWTH
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Unlock the growth potential of your product by adopting the 3 biotic laws of growth.
PERFORMANCE-DRIVEN SALES GROWTH
We strive to unlock the growth potential of your product by adopting the 3 biotic laws of growth.
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Everything grows according to its own DNA
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Everything needs to be nurtured
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Everything grows within an environment influencing growth
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We consider these principles as simple and fundamental.
Understanding these laws helps predict how organisms, ecosystems, and even larger systems like cities and economies, might respond to changing conditions.
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Discover the biotic growth principles to govern your brand growth.
Uniting Classic Laws of Biology
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This new principle brings together two of biology's foundational growth laws: the Monod equation and Liebig's law of the minimum. Liebig's law states that a plant's growth is limited by whichever nutrient is scarcest (for example, nitrogen or phosphorus). Even if all other nutrients are plentiful, the plant can only grow as much as the least available one allows.
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"By understanding the limits that apply to all living systems, we can better predict how cells, ecosystems, and even entire biospheres respond to changing environments."
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​Special Postdoctoral Researcher Jumpei F. Yamagishi
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